Chapel Hill SEO Agency

Your #1 Source for Quality SEO Services

Our 3 Steps to Chapel Hill SEO Success.

Book a Call

We are SEO experts. We’re ready to answer all your burning questions about search engine optimization!

Custom Strategy

By the time we finish our call, and you share with us your goals, we’ll have an action plan to grow your business.

Higher Rankings

Kick back and let the good times roll. Let us do all the heavy lifting, while the traffic & sales/leads start to roll in.

Table of Contents

Chapel Hill is a valuable gem in North Carolina, and your business would be wise to target Chapel, NC with SEO.

  • The city has a population of 60,998.

  • The median house value is around  $399,700.

  • The median age is 25.8

Chapel Hill is home to the University of North Carolina

The average household income is $123,112

The town of Chapel Hill is famous for its quaint feel with a modern twist

 

Services We Offer

Search Engine Optimization
Website Design and Redesign
Website Management
Social Media Marketing
Content Writing
Reputation Management
Website Audit
Lead Generation & Conversion
WordPress Development & Site Security
Video Marketing

Start Ranking in Chapel Hill, NC Today.

Search engine optimization is not a “set it and forget it” strategy.

It takes time, effort, and expertise to ensure that your website ranks well on the search engines.

If you are looking for an online marketing company in Chapel Hill, NC that specializes in SEO services, look no further than Do it Right Marketing!

We have been rankings websites since 2006. Here at Do It Right Marketing, we provide affordable SEO packages tailored to meet your budget and needs.

Let’s take a look at some of the best SEO strategies that we use to help our clients rank higher in the search engines.

Best 18 SEO strategies to improve your site ranking in Chapel Hill

Website Audit

One of the most important things that we do is perform an initial website audit.

We analyze areas such as on-page optimization, keyword research, and link building to ensure that we know what needs to be done for your website.

Research and analyze your competition

It is important to know what your competitors are doing.

We research the keywords that they are targeting and look for opportunities to outrank them.

This involves using a variety of SEO techniques such as on-page optimization, link building, and content marketing.

Develop a keyword strategy

Once we know the keywords that your website should be targeting, we develop a comprehensive keyword strategy.

This includes incorporating the keywords into your website’s title tags, meta descriptions, header tags, and content.

We also develop a monthly keyword target to ensure that your website is consistently targeting the right keywords.

Optimize your website for Google’s search engine results pages (SERPs)

In order to rank well in Google’s search engine results pages, you need to have your website optimized for their algorithm.

This includes ensuring that your website is loading quickly, has the right keywords in the right places, and has high-quality content.

Submit your website to Google’s index

In order to rank in Google, your website needs to be submitted to their index.

We submit your website directly to Google so that you can start ranking.

If your business is new, we will also submit local citations of your business on websites such as Maps and YP Local.

Establish web content for long-term success

The most successful SEO campaigns are those where web content is continuously being developed in order to meet the needs of both users and Google’s algorithm.

We create web content that is optimized for search engines, but also provides value to your audience.

This ensures that you are receiving traffic from online searches while ranking well in SERPs over time.

Establishing a regular link building campaign

Link building is one of the most important aspects of an SEO campaign.

What Google wants to see is a website that has high-quality external links pointing back at it, which tells them that the site deserves to rank well in their SERPs.

We establish link building campaigns using strategies such as guest blogging and outreach techniques in order to get your business ranked well.

Track your website’s progress

One of the most important things that we do at Do it Right Marketing is track the progress of your SEO campaign.

We use a variety of tools such as Google Analytics and SERP tracking software to ensure that we are constantly making progress.

This allows us to make necessary adjustments along the way so that your website is always moving in the right direction.

Create an SEO-friendly mobile experience

Google has become stricter with their search engine rankings lately, which means that it’s more important than ever to have a mobile friendly site.

We create mobile experiences for our clients using Responsive Web Design principles so that they are receiving traffic from Google’s mobile search results.

website architecture

A well designed website is important for both users and Google’s search engine results pages.

We work with our clients to develop a website architecture that is SEO friendly.

This includes structuring your website’s navigation in order to make it easy for users and search engines to find the right content.

A well-architectured website is also important for ranking well in the search engines.

We make sure that your website is easy to navigate and that the pages are properly indexed by the search engines.

Social Media integration

Social media is a powerful tool for businesses of all sizes.

Do it Right Marketing can help you establish a social media presence that will help you reach your target audience.

We can help you create profiles on the major social media platforms, and we can also help you develop content that will help you reach your goals.

We also offer social media advertising services that can help you reach a larger audience quickly and efficiently.

404 Error Pages

A 404 error page is a page that users see when they try to access a page on your website that doesn’t exist.

This can be a major problem for businesses, as it can cause users to leave your website altogether.

Do it Right Marketing can help you create a custom 404 error page that will help keep users on your website.

We can also help you create a custom message for users who encounter a 404 error page.

We Redirect Duplicate Content

Duplicate content is another issue that can hurt your website’s ranking.

We can help you to identify and fix any duplicate content issues on your website.

We also help you to set up 301 redirects so that any traffic that is directed to the duplicate content is redirected to the correct page.

Google Analytics

We can also help you to set up Google analytics on your website, which is a free tool from Google that provides valuable information about how visitors are interacting with your site and what they click on.

This information will allow us to make necessary changes in order to improve your website’s ranking.

Repurpose Content

We can also help you to repurpose your content for different platforms, including videos, infographics, and slideshows.

This will help you to reach a wider audience and improve your website’s ranking.

Anchor text diversity

Anchor text is the text that is used to create links from one page to another.

Google uses anchor text diversity as a ranking factor, which means that it’s important to have a variety of different anchor texts pointing to your website.

Do it Right Marketing can help you to increase your anchor text diversity by creating link building campaigns that will help to increase the number of links pointing to your website.

Image optimization

The images on your website are also an important ranking factor.

Images that have a large file size can slow down the load time for each of your web pages, which means there is less time for Google to crawl and index these pages.

We help you optimize all of the images on your website so they have a small file size without sacrificing quality.

This will help your website to load faster and improve your ranking in the search engines.

Local SEO

Local SEO is important for businesses that want to be found by customers in their local area.

We can help you to optimize your website for local search results.

We can help you create a Google My Business profile, and we can also help you to set up localized pages on your website.

We can also help you to create a localized content strategy that will help you reach your target audience.

FAQ About Hiring a Chapel Hill SEO Expert

Below are some frequently asked questions when it comes to hiring a Chapel Hill SEO expert.

What does an SEO expert do?

An SEO expert helps you to increase your website’s visibility in the major search engines for specific keywords and phrases that are relevant to your business.

This is done using organic link building strategies, which help improve your site’s authority so that it ranks higher for the keywords and phrases that you want to be found for.

What is link building?

Link building is a strategy in which we create relationships with other websites so that they will share content from your website.

This helps improve your rankings because Google likes to provide high-quality, relevant results when users search for something.

Why is link building important?

Link building can be very beneficial to your website because it helps build authority for specific keywords and phrases that you want to rank highly for, which will help improve how high your site ranks in search results.

This will also increase the amount of traffic being sent to your website from these links, which will help to increase your sales from these keywords and phrases.

What is a website audit?

A website audit helps identify any issues that are preventing Google from crawling and indexing your site, which can cause you to lose rankings for specific keywords and phrases.

We also use this information as an opportunity to look at all of the different on-page factors that are important for improving your website’s ranking.

What is Google My Business?

Google My Business helps you to create a free business listing so customers can find information about your company when they search in the local areas where it operates.

It also provides tools that allow customers to interact with your business through reviews, posts, and photos.

We can help you to create a Google My Business profile and optimize it for your business.

What is the difference between SEO and PPC?

SEO (search engine optimization) is the process of optimizing a website so that it ranks higher in search results for specific keywords and phrases.

PPC (pay-per-click) is a form of advertising where you pay the search engine each time someone clicks on one of your ads.

SEO can help increase traffic to your website, but PPC provides customers that are ready to purchase from you right away.

What keywords should I target?

The best keywords for your business are the ones that people would use to search online if they were looking for information about your services or products.

It is important to identify which keywords and phrases you want to target, but it’s also important not to try targeting too many at once because this can make it difficult for Google to determine what specific content on your website is most relevant.

How much does SEO companies charge?

The cost of SEO can vary depending on the specific services that you need, but it is typically a monthly service that ranges from $500 to $10,000 per month.

This cost can be worth it, however, because the benefits of SEO can last for many years when done correctly.

If you’re interested in learning more about how we can help your business to get found online, please contact us today.

Schedule a Free, No Pressure Consultation

Planning a project? Have an idea to execute or an interesting problem to solve? We’d love to chat.