What is Savannah SEO? It’s the term used for organic search engine optimization tactics that are specific to Savannah, Georgia.
This includes optimizing content for local keywords and using geographic data in digital marketing campaigns.
The goal of this article is to provide you with some effective SEO strategies so you can drive more traffic on your site!
Bust first, we need to understand what is considered search engine optimization these days.
There are two main types of SEO, and they are on-page SEO and off-page SEO.
On-page SEO is the practice of optimizing your website’s content and structure for Google and other search engines.
This includes adding keywords to titles, headings, and in the body text, as well as using images and videos that include relevant keywords.
Off-page, or backlink SEO is the practice of earning links from other websites to your website.
The more links you have pointing to your site, the higher Google will place it in rankings.
However, not all links are created equally, and you’ll want to be careful about the links that you’re building as some links can actually hurt your SEO.
Now that we understand the basics of SEO, let’s talk about some specific strategies you can use to improve your website.
So now that we know what Savannah SEO entails, let’s look at some effective strategies!
Register with Google My Business and add your business information, including website URL.
Make sure to add your business location, hours of operation, and photos.
Google will use this information to populate search results with your business information and driving directions.
Include keywords that are specific to your industry and the Savannah area.
For example, if you own a pizza shop in Savannah, you would want to target keywords like “pizza shop Savannah,” “best pizza in Savannah,” and “pizza restaurants near me.”
You can use Google AdWords Keyword Planner to find related keywords.
Make sure your website URL includes the city name (savannahseo.com).
Submit your business information to local directories like Yelp, TripAdvisor, and Foursquare.
Include your website URL, hours of operation, and photos.
Make sure to claim your business listings on Google My Business and other local directories.
More than 60% of all searches are now done on mobile devices, so it’s important to make sure your website is optimized for mobile users.
Use a responsive design or create a separate mobile version of your website.
Add a click-to-call button so customers can easily call you from their mobile device.
Google now uses mobile-friendliness as a ranking factor in its search results.
Make sure your website is responsive so it looks good on mobile devices.
Schema markup provides more information on your website for search engines, including who the author of a blog post is or that an image has been taken by someone.
You can add schema markup using free plugins like Yoast SEO and All in One Schema Rich Snippets (for WordPress sites).
If you want Google to index and rank your site quickly, it must load fast! Make sure your images are optimized so they don’t slow down page loading time.
Install a caching plugin like WP Super Cache or WPRocket to improve your site’s speed.
A sitemap is a list of all the pages on your website.
You can create a sitemap using free tools like XML-Sitemaps.com or Screaming Frog SEO Spider.
Submit your sitemap to Google by adding it as a property in Google Search Console.
Make sure your website has links to your social media accounts, including Facebook, Twitter, and LinkedIn.
Google will use this information to populate search results with social media posts about your business.
Use Moz Analytics to track your rankings, clicks, and conversions.
You can also install Google Analytics on your site to measure traffic through organic search results.
Fix 404 errors on your website by redirecting visitors to the homepage or a relevant page.
You can use free plugins like Broken Link Checker (WordPress) and Xenu’s Link Sleuth (non-WordPress sites) to find broken links.
An editorial calendar is a content plan that includes the topics you will cover, when they will be published, and how long it will take to create them.
This ensures you don’t publish posts too close together or with gaps in between publishing dates.
If you want to track how many people are converting from organic search results, use Google Analytics Goals.
You can set up a goal for a specific action on Google Analytics, such as signing up for your email list or making a purchase on your website.
A call to action, or CTA, is an instruction to the reader to do something, such as sign up for your email list or download a white paper.
Include a CTA at the end of each blog post to encourage readers to take action.
There are a number of things you can do to improve your website’s SEO and rankings in Google.
By using these tips, you can drive more traffic to your site from organic search results.
If you found this article helpful, please share it with other business owners in your Savannah.
Below are some frequently asked questions about hiring a SEO company in Savannah, GA.
The average cost of SEO services in Savannah varies depending on the size and complexity of your website, as well as the extent of services you need.
Generally, expect to pay between $1500 and $10000+ per month for a full-service SEO campaign.
The main difference between local SEO and national SEO is the focus.
National SEO campaigns typically target a wider audience, while local SEO campaigns are focused on local businesses in the area.
SEO can provide a high return on investment (ROI) if done correctly.
PPC campaigns can also provide a high ROI, but typically require more maintenance and ongoing optimization to maintain results.
There are pros and cons to both hiring an in-house SEO specialist or using an outside agency.
An outside agency can take your website to the next level, but hiring an in-house specialist may be more cost effective.
If you’re short on resources and have a relatively simple website, consider hiring an in-house SEO specialist.
You can do some basic SEO tasks yourself, such as optimizing images and adding schema markup to your website.
However, if you want to improve your rankings in Google, you will need professional help.
The benefits of hiring a SEO company in Savannah include increased website traffic, higher rankings in Google, and improved ROI.
SEO companies have experience and expertise in optimizing websites for search engines, which can help you achieve better results than if you tried to do it yourself.
The SEO process typically involves several steps, including keyword research, on-page optimization, link building, and tracking progress and results.
A good SEO company will work with you to identify the best keywords for your business and then create a plan to improve your website’s ranking for those keywords.
If you have any other questions about hiring a SEO company in Savannah or would like more information, please contact us today.
There are a number of different elements that can affect your website’s rankings in Google.
These include content, backlinks, social media activity and engagement, mobile usability, site speed and security.
If you want to improve your ranking on Google for these keywords or any others related to your business, you will need to create effective SEO strategies.
The top factors that have an impact on search engine optimization are:
Content Quality – Content is king when it comes to improving website rankings in Google.
This means including helpful information for users and potential customers that they want or need to know about your business.
Backlinks – Incoming links from other sites can be a good indicator to Google that your site is trustworthy and relevant.
Social Media Activity and Engagement – Social media activity can influence search engine rankings as well, which means that social media marketing is a great way to drive traffic from Google.
Mobile Usability – In order for your website to be optimized for mobile users, you need to make sure it’s easy-to-read on smaller screens.
Social Media Activity – Sites with higher rankings in search engines tend to have more social media activity, including shares, likes, tweets and comments.